How to Master Cross-Border Trade: Insider Tips from Alibaba Group's Yikun Shao

In this episode of B2B Breakthrough, host Sharon Gai is joined by Yikun Shao, the Head of Supply Chain for B2B North America at the Alibaba Group, to share the challenges business owners experience in cross-border trade, his role in connecting global business buyers and suppliers, and Alibaba.com's logistic services that can help support buyers in their purchasing journeys.

In this episode of B2B Breakthrough, host Sharon Gai is joined by Yikun Shao, the Head of Supply Chain for B2B North America at the Alibaba Group.

Join them as they explore:

The challenges business owners experience in cross-border trade
How to choose the perfect custom broker for your needs
Why businesses must consider cultural differences in cross-border trade
How Alibaba.com's logistic services help buyers in their purchasing journeys

Yikun stands out in the field of global trade and logistics innovation, bringing nearly two decades of industry experience to his role as Head of Supply Chain for Alibaba.com's North American B2B business. Before his current role, Yikun spent over 15 years gaining expertise in global trade and business consulting with PwC across China, Japan, and the United States. His primary skills lie in international business development, strategic planning, customs, and trade, as well as supply chain planning and logistics management.

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Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.

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